With the rise of AI-everything, it’s a logical next step that AI would be used to create content for your blog, social media, website, and more.
On the cutting edge of this new technology, Jasper.AI (formerly known as Jarvis) is an affordable service that creates original content (like blog posts) for you.
While in theory services like Jasper.AI seem like a perfect solution for smaller sites that need content created at a low price, how effective are they in practice?
Here’s my honest review of how well the service actually works and if it’s worth it to get a subscription for your website.
Jasper AI Review
Jasper AI Overview
How Does Jasper.AI Work?
Jasper.AI software works by taking the minimal information you give it and searching the web to create content relevant to the topic you’re covering.
You have the option to create new content by selecting a format and creating a title, typing a few sentences about what you want the summary of the article to be, and even selecting a tone that you want it to take on. These tone options range from informational to “Joe Rogan,” though I haven’t personally tried out that feature to see what exactly that means, it’s there if you want to use it.
It intuitively learns as you use it more, adapting to make the content sound more personal and taking on your voice as it works.
Since it uses the web to create, the more widely covered the topic, the more sources it has to extract information from. However, having more information available also means that more misinformation is also available, making it harder to tell facts from fiction.
Who Uses Jasper.AI?
A few different companies and agencies use the futuristic software, though since it is fairly new, there isn’t exactly a huge list available. Jasper.AI users are often smaller sites that are looking to pump out a bunch of SEO content to make their page float to the top of the Google searches.
The most common types of sites and companies that use Jasper.AI to produce content are agencies, bloggers, lead generation sites, and media sites, though their clients range from nonprofit organizations to health and fitness sites.
Jasper AI Pricing
The biggest selling point for this software is the price (on the surface). It’s incredibly affordable when you just think of the upfront cost, especially when compared to the hourly or per-project rate of hiring a freelancer.
But remember, if you want quality content, you will have to comb through the content it creates and edit it before you use it. So, you will have to account for how much you need to pay yourself (or someone else) per hour to essentially polish the AI and edit the content.
For example, I paid around $129/month for the Boss Mode. I was able to get, conservatively, only 8-10 articles done per month. For each article, I spent about 2 hours editing it to get it up to agency standards. If I factor in how much I would need to pay myself as an editor, it would be a minimum of $50 per hour. So that means at least an extra $1,000 a month.
It would be cheaper and save me time to just use a real human copywriter to create original content.
Also keep in mind that the “words per month” listed only apply to words generated, meaning all of the words that the AI comes up with. This includes words that you may end up editing out.
They have two sort of umbrella packages that include the same basic features with different price points based on words per month, and they are:
- Starter – starts at $29 per month. Includes unlimited projects and user logins, and 50+ AI copywriting skills. This plan is best for businesses that only need small projects done like tweets, headlines, and product descriptions. At the $29 price point, you only get 20,000 words generated per month.
- Boss Mode – starts at $59 per month. Includes the blog post creator and “command Jasper” feature allowing you to type in simple commands to create long-form content. At this price point, you get 50,000 words per month.
- For the unlimited version of this package, you pay $3,600 per month for over 5 million words generated.
In my opinion, there’s no use in getting any of the smaller packages if you’re going to use this software for long-form content. 20,000 words seems like a lot until you’re going back through and tossing half of them out in your editing process.
Jasper AI Alternatives
Despite being newer technology, there are a few similar companies online that can offer similar services.
Here are some of the best alternatives (both AI and freelancing) to check out if you’re not sure that Jasper.AI is right for your site.
AI Alternatives
- Content at Scale – Read our review
- Copy.ai – Read our review
- Mentum – Read our review
- Frase – Read our review
- Writesonic – Read our review
- Rocket Content – Read our review
- Grammarly Business
Real People Alternatives
- PandaCopy – Read our review
- Upwork – Read our review
- Fiverr – Read our review
- Freelancer.com
Frequently Asked Questions
Is Jasper.AI free?
Though Jasper.AI offers a free 5-day trial, their cheapest plan begins at $29 a month.
Can Jasper.AI write a book?
Yes, Jasper.AI can technically write a book, but I recommend having it just assist you in writing a book if this is the route you choose to take.
What is AI copywriting?
AI copywriting is the process of using artificial intelligence software to create web content like social media posts, blogs, articles, and emails.
Will AI replace copywriters?
If we reach peak dystopian-novelesque society where robots run the world, it’s technically possible that AI could replace copywriters. But as it stands, humans do a better job of creating content than computers.
Can AI write blogs?
Yes, AI writing assistants are often used to create blog posts and save the site owner time.
